Why: Its
main aim is to sell customer’s what they actually believe in. Things that are
already on their mind. It’s like confronting their own fantasies by making them
live.
How: Targets the audience on the basis of their likes and
favourites. The thing that makes it cheesier is the free stuff that they are
promising to provide on sign-up and special occasions. Indeed, a great idea to enable people get surrounded
by things which follow their own ideas, beliefs, thought process.
What: A merchandise that sells online stuffs which
attract customers by enhancing their listings
with images, T-shirts, coffee mugs, designs, posters etc.